GorillaDesk earned its place as the go-to for small pest control companies — it's simple, pest-specific, and widely used. But it prices per route, its communication tools live in add-ons, and commercial accounts still ask for something it doesn't draw: a facility map of every station. ServiceHQ is built by a working pest control operator, priced flat, and we move your GorillaDesk data for you — free.
GorillaDesk charges per route (per truck, effectively) — as your company grows, your software bill grows with every vehicle you add. ServiceHQ is flat: one price for your whole operation, with plans starting at $19/mo and unlimited dispatcher seats on Professional.
The second difference is what your commercial accounts see. ServiceHQ lets you upload a facility's floor plan — a PDF or even a photo — and pin every bait station, trap, and monitor exactly where it sits in the building. Your customer gets a live link and a branded PDF map they can hand to their auditor. GorillaDesk tracks devices as a list; it doesn't draw the building.
| Feature | ServiceHQ | GorillaDesk |
|---|---|---|
| Pricing model | Flat — whole company | Per route/truck |
| Starting price | $19/mo | ~$49/mo per route* |
| Facility floor-plan device maps | Yes — pin stations on the actual building plan, live share link + PDF | No — device list only |
| Device/station scanning & inspection history | Yes | Yes (higher tiers) |
| Chemical & material tracking with EPA product library | Yes | Yes |
| State pesticide usage report (CSV) | Yes | Yes |
| Weather auto-logged on applications | Yes | No |
| Two-way customer texting from the job card | Yes — built in | Add-on |
| Business phone line with call masking & recording | Yes ($50/mo add-on) | No |
| AI receptionist that books jobs 24/7 | Yes ($99/mo add-on) | No |
| Live tech GPS tracking page for customers | Yes | No |
| Fill & e-sign any PDF form on the job | Yes — place fields on your own PDFs | Basic forms |
| Recurring service plans | Yes | Yes |
| Profit per job (labor + materials + margin) | Yes | No |
| QuickBooks sync | Not yet | Yes |
| Mobile app (iOS + Android) | Yes | Yes |
| Free white-glove data migration | Yes — we move your GorillaDesk data for you | Self-serve import |
| 14-day free trial | Yes (no card) | Yes |
*GorillaDesk publishes per-route tier pricing; rates as listed on their site July 2026 and may change. Verify current pricing on their website.
Per-route pricing feels cheap with one truck. With four trucks on a mid tier, you're paying four times the per-route rate every month — and the price of adding truck five includes a software line item. ServiceHQ Business is $149/mo whether you run two routes or ten; Professional is $299/mo with unlimited dispatcher seats.
Optional add-ons are flat too: SMS $5/mo, Voice (masked calling + recording) $50/mo, AI Receptionist $99/mo — or Voice + AI bundled at $130/mo.
Credit where due: GorillaDesk is mature, genuinely pest-specific, and easy to learn. Its QuickBooks sync is solid, and its large user community means answers are easy to find. If your operation is one truck, your accountant lives in QuickBooks, and you never touch commercial device work, GorillaDesk remains a reasonable choice.
ServiceHQ competes on the things operators outgrow GorillaDesk over: flat pricing, commercial facility mapping, built-in communication (texting, business line, AI answering), and knowing your actual profit per job — not just your revenue.
Upload the floor plan or snap a photo, pin every station where it actually sits, and hand your commercial account a live link plus a branded PDF map. Auditors love it. Nobody else in this price class draws the building.
Text customers from the job card, run a business line with call masking and recording, and let the AI receptionist answer and book jobs around the clock — all inside the same app your techs already use.
Send us your GorillaDesk export and we load your customers, jobs, devices, and history into ServiceHQ before your trial ends. You review it live before you commit. No weekend of CSV wrangling.
You're a single-truck operation happy with per-route pricing. Two-way QuickBooks sync is non-negotiable for your bookkeeping today. You do purely residential work with no commercial device mapping needs, and your current communication tools (separate phone, separate texting) don't bother you.
You're adding trucks and tired of the software bill growing with every route. You service commercial accounts that expect station maps and audit-ready documentation. You want texting, a business line, and after-hours call answering in one system. You want to see profit per job, not just booked revenue. You want someone else to handle the data migration.
14-day free trial, no credit card, no sales call. Send us your export and see your own customers, routes, and devices live in ServiceHQ before you decide.
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