FieldRoutes (owned by ServiceTitan) is built for pest companies that are scaling hard — door-to-door sales teams, marketing automation, growth dashboards. It's good at that, and it's priced like it: quote-based, per-office, sold through a demo process. If you're a 1–15 truck operator who mostly needs great routing, device tracking, compliance, and customer communication, ServiceHQ does that at a published flat price you can start using today.
FieldRoutes is sold to companies with growth teams: its standout features are sales-rep tracking, marketing automation, and executive dashboards for multi-office rollups. The buying process matches — a demo call, a custom quote, an onboarding plan.
ServiceHQ is built for the operator who runs routes personally. Start the trial yourself, we migrate your data free, and you're scheduling tomorrow's route the same afternoon — with facility device maps and built-in texting your commercial accounts will actually notice.
| Feature | ServiceHQ | FieldRoutes |
|---|---|---|
| Published pricing | Yes — $19 to $299/mo flat | No — quote, per office* |
| Free trial without a sales call | Yes — 14 days, no card | No — demo through sales |
| Setup time | Same day, self-serve | Guided onboarding |
| Route-based scheduling & optimization | Yes | Yes — a strength |
| Facility floor-plan device maps with live share link | Yes | No |
| Device/station scanning & inspection history | Yes | Yes |
| Chemical tracking + state usage report CSV | Yes | Yes |
| Two-way customer texting from the job card | Yes — built in | Yes |
| AI receptionist that books jobs 24/7 | Yes ($99/mo add-on) | No |
| Live tech GPS tracking page for customers | Yes | Tech tracking internal |
| Door-to-door sales team management | No | Yes — a genuine strength |
| Marketing automation suite | Basic (review prompts, win-back drips) | Yes — a genuine strength |
| Multi-office rollup reporting | Not yet | Yes |
| Profit per job (labor + materials + margin) | Yes | Revenue dashboards |
| Free white-glove data migration | Yes | Onboarding service |
*FieldRoutes pricing is quote-based; characterization reflects their public sales process, July 2026. Verify current terms with FieldRoutes.
If your growth engine is a summer sales program — door knockers, commission tracking, area management — FieldRoutes is purpose-built for that and ServiceHQ doesn't pretend to compete there. Its route optimization and multi-office reporting are also legitimately strong for companies operating at that scale.
The trade-off is cost and weight. Operators without a sales team end up funding features built for companies ten times their size — and still don't get a facility map their commercial accounts can hang on the wall.
Upload a floor plan or a photo of the site, pin every station where it sits, and share a live link plus a branded PDF with your commercial account. Audit-ready without a clipboard.
$19/mo solo, $149/mo for a growing team, $299/mo with unlimited dispatcher seats. On the website, no quote, cancel monthly. Your software bill shouldn't need a negotiation.
The AI receptionist answers in your company name, captures the caller and the pest problem, and books the job — around $0.13 a call instead of a missed customer.
You run door-to-door sales teams and need commission and area tracking. You operate multiple offices and live in rollup dashboards. You have the team to go through a sales-and-onboarding cycle and the scale to make quote-based pricing worthwhile.
You're a 1–15 truck operator whose growth comes from service quality and referrals, not door knockers. You want published pricing and same-day setup. Your commercial accounts want station maps and clean documentation, and you want texting and 24/7 call answering in the same system your techs run routes on.
14-day free trial, no credit card, no demo call. We migrate your customers, locations, and devices for you.
Start Free Trial →Questions? Email [email protected]